Introducing Surflife: Quality, Versatile, and Bold Apparel Direct to You

Introducing Surflife: Quality, Versatile, and Bold Apparel Direct to You

Hello, I'm Tomas Varon, a recent graduate from Georgia Tech with a degree in Computer Science. Growing up in Tampa, Florida, where our family business, Surflife, is based, I now oversee Surflife's direct-to-consumer segment.

My vision for Surflife is simple: to create an ideal brand that reflects quality, comfort, and versatility. I believe clothing should adapt to various situations seamlessly. For example, our rashguards double up as perfect athletic wear for the gym, while our button-downs offer a lightweight option suitable for the beach or a night out.

But what sets Surflife apart is our commitment to boldness. We infuse vibrant colors and unique designs into our clothing, catering to those who crave individuality. Our garments are built to last, defying the disposable culture of fast fashion.

Surflife isn't just a business; it's a family legacy. Founded by my parents in 1989, they've poured their hearts into building this brand in the United States, primarily through wholesale channels. However, their dream has always been to connect directly with customers across the country.

I'm grateful for the opportunities my parents have afforded me—a great education and a wonderful life. Now, I'm honored to work alongside them, striving to fulfill their vision of bringing Surflife apparel to every corner of the United States.

If you have any questions about our products or our mission, don't hesitate to reach out to me at I'm always available to assist.

For more about me and our journey, feel free to connect with me on LinkedIn:

Thank you for joining us on this exciting adventure with Surflife. Let's make waves together!

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